DESIGN CHALLENGE

Design your own professional brand identity. It must authentically and memorably evoke your brand essence. Done well, it will provide competitive advantage to position you from others in the field. It should describe succinctly who you are, what you do, and what makes you distinctive and different.

SOLUTION

As a connoisseur of horror, I felt drawn to imagery with shock power. Like a sharp knife that cuts with precision I strive to create powerful ideas, develop multiple iterations, and execute with precision. Type, image and message work together as an homage to Saul Bass’ storytelling style in the horror thriller film-making genre.

DELIVERABLES

Printed business card, letterhead, second sheet, #10 envelope, note card, note card envelope, and website.